VIDEO: Krispy Kreme's Experience of the Future

When anything can be delivered to your door, retail locations need to captivate their customers to draw them in. With our partners in design, Studio K, we created a concept that draws on nostalgia and modern innovations. The result, as articulated by a passing driver as we shot the video below, is “dope.”

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Project Primer: 399 Washington Street

We wrote a primer on the history, development, and challenges of reimagining the sumptuously-detailed 399 Washington in Boston’s Downtown Crossing. The building is open and ready to continue adding to the rich fabric of Boston’s architectural heritage.

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